The message you didn't answer was a job you lost
A client texts you at 9 p.m.: "do you install electric showers?" You're up on a pole or already asleep. By the time you reply the next morning, they've messaged three other electricians and one answered instantly. The job is gone. Not on price, not on quality: on response time.
That's the problem an AI agent solves. And the good news is you don't need a year-long project or any tech background. At Catalizadora we hand it over running in 15 days for $4,500. Here's exactly how.
What it is, concretely, for an electrician
It's an assistant that lives in your business's WhatsApp and handles things the way you would if you had the time:
- Replies instantly, 24/7. The 9 p.m. client gets an answer at 9:01.
- Qualifies the job. Asks what they need —panel swap, a fault, a new install?—, which area, and by when.
- Gives an estimate or a range. With the info you set, it guides the client without locking you into a false price.
- Books the visit. Holds the slot directly on your calendar.
- Sends the payment link when it fits, for deposits or closings.
- Logs everything in a CRM that's yours: every lead, every quote, every appointment.
It speaks in your business's voice, not like a generic bot. And when a case needs your judgment —an emergency, a big project— it hands you the conversation with full context.
The 15 days, step by step
We use a methodology we call MAGIA. It's not marketing: it's the order we work in so you have something running in two weeks.
Days 1 to 3 — Mapping
We sit down with you (one or two calls) and map how you work today: what clients ask, how you quote, which jobs you take and which you don't, how you collect. No tech yet, just understanding your business.
Days 4 to 6 — Architecture
We design the agent's flows: what it asks, in what order, when it books, when it escalates to you. We set its tone so it sounds like you, not a robot.
Days 7 to 11 — Generation
We build the agent and its CRM, connected to your WhatsApp and your calendar. This is where the assistant that will answer for you comes to life.
Days 12 to 14 — Implementation
We test it with real cases, adjust answers, fine-tune the tone. You try it as if you were a client and tell us what to change.
Day 15 — Autonomy
It's running on its own and we hand it over in your name. We show you how to view it, read the CRM, and make basic tweaks. From there, it runs alongside you.
What it really costs, no fine print
Let's get to the numbers, because they matter.
| Item | Cost |
|---|---|
| Build and delivery (MAGIA Solo) | $4,500, one-time |
| Monthly operation (hosting + tokens) | ~$200 to $400/month, pass-through |
| Retainer or monthly license | $0 |
| Our markup on operation | $0 |
That operating cost isn't ours: it's what it takes to keep the agent alive (server and AI usage), passed straight to you with no markup. There's no monthly fee to Catalizadora. You pay for the build once and the system is yours.
Compare it to hiring someone to answer WhatsApp: a part-time assistant costs you more per month than the agent's full operation, doesn't work 24/7, and takes vacations. The agent doesn't.
Now compare it to the cost of doing nothing. If you lose a single job a month to answering late —a panel swap, an install— that lost job is usually worth more than the operating cost of the whole system. The agent doesn't need to bring you many extra jobs to pay for itself: if it just rescues the ones slipping away today on response time, the math already works.
What an agent doesn't do
To be clear and not sell you smoke: the agent doesn't climb a pole, doesn't diagnose a fault remotely, and doesn't replace your trade. It won't tell a client a job costs X unless you set that up. What it does is the admin and front-desk part that eats your time and loses you clients today: reply, qualify, guide, book, and log. The technical work stays yours, as it should.
Why "in your name" changes everything
Many agencies rent you the bot and lock you in: stop paying and it shuts off. We don't. The code, the data, and the infrastructure end up 100% yours. If tomorrow you want to run it yourself, hire someone else, or pause it, that's your call, not ours. No hostage.
That also means the CRM with your clients is yours forever. It's your asset, not ours.
And if you grow later
MAGIA Solo is the entry point, built for the independent electrician. If your business grows —several techs, several areas, more volume— there are higher tiers: MAGIA Core at $15,000 for more complex operations, and Forge at $20,000 with a 12-week project for fully custom builds. But you don't start there. You start with what solves today's problem: answering on time and not losing jobs.
The logic is simple. First you prove the agent brings you more paid jobs. Once that's part of your operation, you decide if you want more. Not the other way around.
How you start
The first step costs nothing. Message our own AI agent on WhatsApp —it's the same kind of assistant we'd build for you, so you test it live— and it'll tell you how it would look for your electrical business. Or book 30 minutes with Pablo directly to map your case: https://cal.com/pablo-estrada-hlqaql.
In 15 days you can stop losing jobs to an unanswered message.