The problem first, the price second
An events business doesn't lose clients because the work is bad. It loses them because the couple's inquiry lands on a Saturday at ten at night and no one replies until Monday. By then they've quoted three other planners.
An AI agent on your WhatsApp recovers exactly those inquiries: it replies in seconds in your brand's voice, qualifies the couple, books the venue visit, and logs everything in your CRM. The logical question is: how much does it cost and does it pay for itself?
This post has the real numbers, no fine print.
The real prices
At Catalizadora we work with fixed packages, no retainers and no surprises.
MAGIA Solo — 4,500 dollars, delivered in 15 days
This is the entry point and the one that makes the most sense for most events businesses. It includes the AI agent on your WhatsApp, connected to your calendar and your CRM. In 15 days it's answering, qualifying, and booking.
MAGIA Core — from 15,000 dollars
For larger operations: several venues, multiple lines of business (weddings, corporate, quinceañeras), more complex payment flows, integrations with your systems. It's the agent plus a deeper operational layer.
Forge — from 20,000 dollars, 12 weeks
When what you need isn't just an agent but a fully custom system built from scratch for your operation. It applies to a few cases; most events businesses start with Solo and grow from there.
Notice that all three are one-time investments, not subscriptions. You pay once to build the asset, and then you own it. That single distinction is what makes the math below work in your favor.
The cost almost no one explains: the monthly operation
This is where other agencies hide the trap. They sell you cheap and then charge a high monthly "license" or "platform" fee.
We don't. Once it's delivered, all you pay is the real cost of hosting and token usage, around 200 to 400 dollars a month. That goes straight to the provider, with no markup from us on top. No retainer, no license, no monthly rent to Catalizadora.
And the most important detail: the code, the data, and the infrastructure are 100% yours. If tomorrow you want to move the agent, switch providers, or have someone else run it, you can. We don't lock you into anything.
The math: does it pay for itself?
Run the exercise with your own numbers. Take a conservative case.
An average wedding leaves you, say, several thousand dollars of profit. If in a typical month four or five serious inquiries go cold because no one answered in time, at night, on a weekend, while you were running an event, and the agent recovers even one of those couples per month, you've already covered the cost of MAGIA Solo within one or two closed events.
From there, the monthly cost of 200 to 400 dollars is a fraction of what you'd pay a part-time person, who also doesn't cover nights or weekends, which is precisely when couples do their research.
Quick comparison
- Hiring someone for WhatsApp: a recurring monthly salary, limited hours, weeks of training, vacations and absences. Doesn't cover nights or Sundays, which is when most inquiries come in.
- AI agent (MAGIA Solo): a one-time 4,500-dollar investment, 200 to 400 dollars a month to operate, 24/7 coverage, replies in seconds, never takes a vacation, and the asset ends up being yours.
The first option is an expense that repeats every month and still leaves gaps. The second is an asset you buy once and keep working for you indefinitely. Over a year, the difference compounds: the salary keeps coming out of your account every single month, while the agent's only ongoing cost is the modest hosting bill, and it never calls in sick during peak wedding season.
When it's NOT worth it
Let's be honest. If your events business gets very few inquiries a month and you can answer all of them on time yourself, the agent won't move the needle yet. The investment makes sense when inquiry volume already exceeds your ability to reply fast, or when you're losing business during hours you can't cover.
We don't sell hype. If on a call we see it's not your moment, we'll tell you. We'd rather pass on a project than sell you something that won't earn its keep.
For most established planners, though, the opposite is true: the inquiries are already there, arriving at hours no human will reliably cover, and the only thing standing between you and those bookings is a fast, on-brand reply. That's the gap the agent is built to close.
How to find your exact number
The ROI depends on your average ticket and how many inquiries are going cold today. You have both of those numbers. With them, the math for how many weddings you need to recover to pay for the agent takes five minutes, and you'll know before you commit a single dollar whether the investment makes sense for your specific operation.
Message us on WhatsApp and let our own AI agent handle you: you'll experience firsthand what your client would receive, and we'll answer your pricing questions along the way.
Or book a direct call at https://cal.com/pablo-estrada-hlqaql and we'll run the math together with your real numbers to see whether, in your case, it pays for itself.